27 Videos, 1 Billion Views [Case Study]

This channel has made millions by using an incredibly unique uploading tactic Рand they never show their face. How?

The breakdown

I was recommended to check this channel out and it was more interesting than I could have imagined.

The views alone are mind-boggling:

And they make millions as a solo creator.

But they’re also doing things almost no other channel is doing:

  • They rarely upload (3.9 videos per year on average)
  • They don’t show their face
  • They don’t use clickbait titles and thumbnails
  • They have a unique uploading tactic that I’ve never seen before

This begs the question: how do they do it?

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27 videos, 1 billion views…how do they do it?